Privacy Policy

The Chasney Privacy Promise to you: Security is our priority.
The purpose of this policy is to give you a clear explanation about how we collect and process your personal information through your use of our website; including any data you may provide to us in-store. When we are looking after your data, our focus is on cybersecurity. This policy explains:

PERSONAL INFORMATION WE COLLECT
Personal information means any information about an individual from which that person can be identified. It does not include data where the identity has been removed, i.e. anonymous data.
We may collect, use, store and transfer different kinds of personal information about you which we have grouped together as follows:
•Identity Data includes forename, surname, username or similar identifier such as marital status, title, date of birth and gender.
•Contact Data includes billing address, delivery address, email address and telephone numbers.
• Financial Data includes bank account and payment card details.
• Transaction Data includes details about payments to and from you and other details of products you have purchased from us.
• Technical Data includes bank account and payment card details. includes internet protocol (IP) address, your login data, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform and other technology on the devices you use to access our website.
• Profile Data includes your username and password, purchases or orders made by you, your interests, preferences, feedback and survey responses.
• Usage Data includes information about how you use our website, products and services.
• Marketing and Communications Data includes your preferences in receiving marketing information from us and our third parties and your communication preferences. This also includes us making a note of conversations we have had with you in person and/or communications you have sent to Myla. This helps us to manage our relationship with you and ensures you only receive communications from us that are relevant and timely.

We also collect, use and share Aggregated Data such as statistical or demographic data for any purpose. Aggregated Data may be derived from your personal information but is not considered personal data in law as this data does not directly or indirectly reveal your identity. For example, we may aggregate your Usage Data to calculate the percentage of users accessing a specific website feature or purchasing a specific product. However, if we combine or connect Aggregated Data with your personal data so that it can directly or indirectly identify you, we treat the combined data as personal data which will be used in accordance with this privacy policy.

We do not collect any “sensitive” data or Special Categories of Personal Data about you (this includes details about your race or ethnicity, religious or philosophical beliefs, sex life, sexual orientation, political opinions, trade union membership, information about your health and genetic and biometric data). Nor do we collect any information about criminal convictions and offences.

TECHNOLGIES USED TO COLLECT INFORMATION　
4 main types of cookies :
• Site functionality cookies – these cookies allow you to navigate the site and use our features, such as “Add to Cart” and “Save to Wishlist”.
• Site analytics cookies – Site cookies – these cookies allow us to measure and analyse how our customers use the site, to improve both its functionality and your shopping experience.
• Customer preference cookies – when you are browsing or shopping on Chasney, these cookies will remember your preferences (like your language or location), so we can make your shopping experience as seamless as possible, and more personal to you.
• Targeting or advertising cookies – these cookies are used to deliver ads relevant to you. They also limit the number of times that you see an ad and help us measure the effectiveness of our marketing campaigns.

Overall, cookies help us provide you with a better website by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us.
You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website.
• “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
• “Web beacons,” “tags,” and “pixels” are electronic files used to record information about how you browse the Site.

HOW WE USE YOUR ORDER INFORMATION
To fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations).
To communicate with you and to screen our orders for potential risk or fraud.
With the preferences you have shared with us, to provide you with targeted advertisements or marketing communications we believe may be of interest to you (behavioural advertising).

To help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).

DISCLOSURE OF YOUR DETAILS TO THIRD PARTIES
There are certain circumstances under which we may disclose your personal information to third parties :
• To our service providers who process data on our behalf and on our instructions – for example our merchanting services providers. We require all third parties to respect the privacy of your personal information and to treat it in accordance with the law. We do not allow our third-party service providers to use your personal information for their own purposes and only permit them to process your personal information for specified purposes and in accordance with our instructions.
• Where we are under a duty to disclose your personal information in order to comply with any legal obligation, for example to government bodies and law enforcement agencies.
We do not sell to or share personal details with third parties for any purpose.

SECURITY OF YOUR PERSONAL INFORMATION
We have put in place appropriate safeguards (both in terms of our procedures and the technology we use) to keep your personal information as secure as possible. We will ensure that any third parties we use for processing your personal information do the same and that they will only process your personal information on our instructions. The third parties will also be subject to a duty of confidentiality.

We will not transfer, process or store your data anywhere that is outside of the European Economic Area, unless we have a contractual agreement in place that is of an equivalent standard to GDPR.

If you use your credit or debit card to purchase products from us, we may store your card details safely for use in future transactions. This is carried out in compliance with the Payment Card Industry Data Security Standard (PCI-DSS) and in a way where none of our staff members can see your full card number. We never store your 3 or 4-digit security code.

You can find more information here : https://www.pcisecuritystandards.org/pci_security/.

None of our staff are allowed to put personal data on memory sticks or other such storage devices to protect against accidental loss.
Our staff who has access to personal data on their mobile phones must ensure that said phone is password protected and that in the event of loss, that data can be deleted remotely.
Our laptops are encrypted so that personal data cannot be accessed by third parties in the event of theft or loss.
We have a full “Leavers Policy” in place to ensure that once an employee leaves the company, they no longer have access to personal data via any means including electronic.

LINKS TO OTHER SITES
Our site may from time to time contain links to other sites and Chasney is not responsible for the privacy practices or the content of such web sites.

DATA RETENTION
When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.

YOUR LEGAL RIGHTS
If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.
Additionally, if you are a European resident we note that we are processing your information in order to fulfill contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States.

NOTIFICATION OF CHANGES TO OUR PRIVACY POLICY
We may update this privacy policy from time to time in order to reflect, we may change this page from time to time, to reflect how we are processing your data， for example, changes to our practices or for other operational, legal or regulatory reasons.
If we make significant changes, we will make that clear on the Chasney website, or by some other means of contact such as email, so that you are able to review the changes before you continue to use Chasney.

CONTACT DETAILS AND FURTHER INFORMATION
At any time you can check, update or remove your personal details in our database by emailing us at contact@chasney-lingerie.com or by telephoning +852 2785 8289.
Our postal address is : Room 1211-12, 12/F, Cheung Yue Ind. Bldg, 35 Chai Wan Kwok Street, Tsuen Wan, Hong Kong.